I’ve written a number of topical posts here, based on current news events that I’ve felt passionate about, and it’s attracted a fair number of visitors and created a small amount of conversation in the comments.
I’ve also written a couple of posts about minor celebrities, which still pulls in a respectable number of visitors looking for information on them.
I’ve also written one post which has become quite a honey pot for people searching for help and advice about an ongoing software issue.
In March, I wrote about Micro Bill Systems’ software, which effectively takes a PC hostage if users refuse to pay a bill.
I hadn’t been personally affected by the issue, but wrote about it because I read an article in the Guardian newspaper and felt angry about those who were caught up in the mess.
It wasn’t a particularly well-planned article, but because I was one of the few bloggers who picked up on the issue early on, it was indexed well in Google.
Then the conversation started. Generally emotive. Sometimes heated.
The post currently holds the record for most visitors over a sustained period (over 17,000 in six months), and comments (345 to date).
And yet, the post has done more.
It has brought people suffering a common affliction together.
It led to the creating of the MBS Victims Forum – a more structured way to discuss the issues (standard blog comments tend to get a little unwieldy once you hit the hundred mark).
It provided a springboard for people to take action, and know that they weren’t alone.
It could yet be challenged by MBS’s lawyers, though I’ve not been told to remove it – yet.
Proof that, even if a post isn’t “dugg” or “stumbled upon”, and doesn’t get huge amounts of traffic in a short period of time, it can, over time, have a significant impact on a situation or a group of people.
Writing about topical events simply to get traffic isn’t advisable. It’s like writing a blog simply to make money.
Passionless writing tends not to get you very far, but if you have a genuine interest in topical subjects, people, and situations, then go for it, because your post could become a focal point and online community for other like-minded people.

I can forgive an MP3 player that insists on sticking an “i” at the beginning of its name in order to be “cool”.